He won’t invite Trump on his podcast and said last year: “I’m not a Trump supporter in any way, shape or form.” He has also described himself in some ways as a “bleeding heart liberal.” But he urged listeners to vote Republican in the 2022 election, and his brand of conspiratorial programming clearly speaks to a large swath of today’s conservative movement. The numbers in Rogan’s case are striking because he has taken care to distance himself from Trump – Trump the man, at least. That doesn’t mean they would actually write Trump in on Election Day, but it is indicative of the level of passion for Trump. In each case, a significant number of people in the DeSantis-Biden matchups volunteered they would instead vote for Trump despite his not being on the ballot – 27% of Newsmax viewers and 23% of Rogan listeners. Among Rogan listeners, Trump leads by 84 points, while DeSantis leads by 61. But among Newsmax viewers, Trump leads by 93 points, while DeSantis leads by 69. Trump and DeSantis both lead Biden by about 70 points with Fox viewers. Ron DeSantis or someone else – that’s not so much the case with other outlets. While Fox viewers overwhelmingly favor Republicans in almost every potential 2024 matchup by similar margins – whether the nominee would be Trump, Florida Gov. These differences also show up in the general election. While 64% of likely GOP voters who watch Fox have a favorable view of Trump, 95% of Newsmax viewers do. Newsmax viewers are also significantly more favorable toward Trump. (More than 9 in 10 Rogan listeners who are likely to vote in the New Hampshire GOP primary say they are voting for either Trump or businessman Vivek Ramaswamy.) While 43% of likely New Hampshire GOP primary voters who watch Fox News and 45% of conservative radio listeners say they’re voting for Trump in the GOP primary – similar to his overall share of 39% – those numbers rise to 65% for Rogan’s listeners and a remarkable 76% of Newsmax viewers. One of the biggest takeaways is that, for all the effort Fox made to cater to Trump after the 2020 election, its audience isn’t nearly as devoted to Trump as some other outlets’ viewers and listeners are.Īt the top of that list? Newsmax – and Joe Rogan. While polls often ask people what their favorite media outlet is and report the results accordingly, the CNN-University of New Hampshire Survey Center poll asked people to name multiple media sources on which they rely. And a new poll provides some of the most interesting data yet on that front. And as the Dominion defamation lawsuit against Fox News reinforced, the inhabitants of this alternate universe go to great lengths to cater to a man who has an extremely devoted base, demands loyalty and often combines those two to punish people who fail to heed him sufficiently.īut within conservative media, there are differences regarding Trump. Its cable news programming, in particular, is often an alternate universe in which Trump’s controversies don’t exist or are all part of a vast conspiracy against him. Conservative media is one of the most consequential but least quantified drivers of the Donald Trump era.
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